While the overall concept of the book is interesting, the reality is few of us are in the position to
make these kinds of business decisions. Many of us might work for a big brands or large corporations but the bottom line is if you are not at a senior management level, no one cares what your ideas are. On the other side if you own your own business or are looking to do a startup company then this book has a lot to offer. While the book is full of stories of success and failure, I lost interest quickly and skimmed the book to find out that at the back of each chapter contains the majority of what you might be looking for. The author covers business topics like convergence, divergence, cyclicality, redirections, reduction and acceleration. Toward the end of the book, the author does an overview of several industries like fashion, technology, retail, broadcast and media, food, etc. The overall theme is change is inevitable, unless you embrace change, your success in business will be limited or nonexistent.
I received a free copy of this book from WaterBrook Multnomah in exchange for my honest review of the book.
No comments:
Post a Comment